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Facebook Ad Analysis
Ever wonder how Facebook chooses the ads you see? Facebook Ad Analysis is an extension for Firefox that helps give users insight into why they are seeing specific advertisements.
As the UX designer on this project, my aim was to display the data in a easily understandable way to the user. I kept the doorhanger clean and simple so the user wouldn't be overwhelmed by the data being presented.
The user also has the option to click the "View More Information" button at the bottom of the doorhanger to dive deeper into the way Facebook was targeting them as well as other users.
Facebook Ad Analysis door hanger
Doorhanger states
The "View More Information" Button on the doorhanger brings you to the page below. The information page contains more details around the data Facebook collects and uses to target advertisements.
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